Fully-managed cold email retainers built for UK B2B teams. Pick the tier that matches your pipeline goals — every plan includes setup, copy, sending, deliverability and reply handling.
For founders and small teams testing outbound.
Up to 3,000 sends / month
Most popular — for B2B teams ready to scale pipeline.
Up to 8,000 sends / month
For teams with aggressive pipeline targets.
15,000+ sends / month
No hidden bolt-ons. Every retainer is fully managed — you get the pipeline, we handle the plumbing.
Fully-managed cold email retainers in the UK typically range from £1,500 to £4,000+ per month. Our Launch tier starts at £1,500/mo, Growth at £2,750/mo, and Scale from £4,000/mo. Pricing depends on send volume, number of inboxes, ICPs and copy complexity — not per-lead.
No setup fees on any tier. We work on rolling 3-month minimum terms so campaigns have time to warm up and produce meetings — then month-to-month thereafter.
Not as a default. Pay-per-meeting models incentivise volume over quality. Our retainer model aligns us to book meetings your sales team actually wants to take. On the Scale tier we can add meeting-set guarantees.
Return depends on your deal margin, the fit of the target audience and the percentage of accepted meetings that become customers. Calculate total programme spend divided by attended, qualified conversations; then track opportunities and won revenue. Past campaign results are not a forecast, and no monthly meeting count should be assumed without validating the market and offer.
Yes. Most clients start on Launch or Growth and scale up as deliverability, copy and ICP prove themselves. Downgrades take effect the following billing cycle.
Yes. We're UK-based but run campaigns for clients across the US, EU, UAE and APAC. Time zones and sending schedules are handled for you.
Commercial decision guide
A monthly fee is only one part of the buying decision. Compare what is delivered, who owns the list and infrastructure, whether the team handles replies, and how much qualified pipeline your sales capacity can realistically convert.
Ask about domains, mailboxes, contact research, verification credits, copywriting, campaign testing and reply handling. Establish any exclusions or third-party costs. Confirm the minimum term, cancellation rules and who retains access to the infrastructure when an engagement finishes.
Divide your total monthly spend by the number of meetings your team genuinely accepts and attends, not the number of email opens or booked slots. Then compare that with opportunity progression and average gross profit per won deal. Any forecast depends on offer strength, sales execution and how addressable your chosen market is.
If your target audience is still uncertain, start with a smaller, well-defined segment and test the offer before scaling inbox volume. If sales already converts that type of customer, prioritise appointment qualification and more consistent handover. We can scope a campaign around the commercial goal rather than committing to a send count in isolation.
15 minutes with a strategist — we'll size your ICP, suggest the right send volume, and quote to the pound. No pressure.
Book a 15-min Pricing Call